The Mercedes Benz auto maker’s lead in auto sales over BMW sales has declined. According to Bloomberg News reports, Daimler, the maker of Mercedes Benz, and BMW AG are neck and neck in sales here in the end of 2011. With smaller cars becoming popular and consumers hanging on to the older models this will make it tough for Mercedes Benz to make a come back in 2012. On a positive note, Mercedes Benz is doing better in sales with the Smart line of cars increasing in sales. It appears that the smaller cars are coming more popular probably due to fuel economy and a bad economy. BMW has come back with their Mini line with sales far exceeding Smart car sales in 2011. It appears that BMW and Mercedes Benz are having a sales competition within their corporations.
USA today has reported November sales for Daimler Mercedes Benz to be just over 28,000 automobiles. This is a staggering 55.2% improvement over last November 2010 which was around 18,000. This year, over 236,000 vehicles sold for Mercedes Benz which is a 20.4% increase over the 196,000 vehicles sold during the same period last year. If you do a comparison of BMW and Mercedes, BMW was leading Mercedes with over 219,000 BMWs sold as compared to Mercedes over 186,000 sold by the end of September.
In the USA, BMW models for the 2011 year include: 125i, 128i, 135i, 1M, 328i, 335d, 335i, 335is, 528i, 535i, 550i, 740i, 740Li, 750i, 750Li, 760Li, Active Hybrid 7, Active Hybrid 7L, Alpina B7, M3, X3, X5, X6, and Z4. 2011 Mini models in the USA include: Cooper and John Cooper Works. Mercedes models in the USA for 2011 include: B200, B200 Turbo, C250, C300, C350, C63 AMG, CL550, CL600, CL63 AMG, CL65 AMG, CLS550, CLS63 AMG, E350, E550, E63 AMG, G550, G55 AMG, GL350, GL450, GL550, GLK350, ML350, ML450, ML550, ML63 AMG, R350, S400, S450, S550, S600, S63 AMG, S65 AMG, SL550, SL600, SL63 AMG, SL65 AMG, SLK300, SLK350, SLK55 AMG, SLS AMG, Sprinter 2500, and Sprinter 3500. 2011 Smart models in the USA include: Fortwo.
BMW is close in comparison of models with Mercedes Benz. When you look at BMWs 1 series, 3 series, 5 series, 7 series, M series, X series, Z series and Mini, and compare to Mercedes B class, C class, E class, G class, R class, S class, and Smart, you can see the 2 auto giants are straight up competing with the luxury car industry as well as the mega compact car market. It appears both car manufacturers have the entire spectrum of what a person wants in a car from absolute luxury, safety features, fuel economy or technology. With electric cars starting to take off, and thousands of hybrid vehicles already on the road, it will be interesting to see how far BMW AG and Daimler will go to out-do one another in the upcoming years.